Modern Cowboy
The Cowboy is an iconic figure that represents a culture of freedom, courage, toughness, & individualism. Join Dan Hillenbrand as he explores why we are so captivated by the Cowboy in everything from folklore, movies, ranching, music, and rodeo to business & fashion.
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Episodes
Wednesday Mar 02, 2022
Wednesday Mar 02, 2022
Had a great time on the Podcast with Tommy Booth, Founder of the Wine Boss, LLC Brand in Paso Robles CA. Tommy has an amazing story of his journey to creating his company and I am sure you will enjoy it & be inspired as much as me...Born in Los Angeles in 1988. Grew up riding horses and helping dad run his vineyard business and Appaloosa program. Mom was Chicago born and pushed me academically, which led to my acceptance into Cal Poly, San Luis Obispo under the major of Wine and Viticulture. Dad passed away unexpectedly during my first quarter of college and so I juggled the vineyard business while obtaining my degree. After that I worked production and tasting room management in Paso Robles while continuing vineyard work in Los Angeles. Eventually, I created the umbrella company Wine Boss LLC which titles my own winery license and tasting room. Using a great deal of persistence, I was able to make a private label wine for my favorite reggae rock band, Pepper, and several other bands within that genre of music. With business being as time consuming as it was, I was about to move on from vineyards when I received a call about replacing vines at a very familiar address. It was a vineyard my father and I installed 17 years prior so I took the job out of sentimental value. However, dad had given me the account of a lifetime.. I came to find out that Kevin Hart was the new owner of the property. Divine (no pun intented) intervention - (haha had to steal that Dan ;) I've been working with Kev and his wines for 3 years now, hoping this leads to something huge for my brand.Resources:https://thewineboss.net/Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboypodcastwww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Tuesday Feb 22, 2022
Tuesday Feb 22, 2022
Great Episode! Had an super fun time talking with Erin & Amy these girls are making big things happen and they're not letting anything stand in their way...Amy Smith Bio: Southern California born, Alaskan raised. My childhood was definitely not anything of Modern society, we lived off the grid without running water and electricity for most of my childhood. I joined the Navy at 17, left for boot camp 4 days after high school graduation. I remember watching all the news during desert storm and thought I’m going to be apart of our military someday and it had to be aviation. So I did!Made 1 deployment and spent my 4 years on a sea going command to say I’ve seen the world is understatement.I’ve been In Southern Calif since 2003, worked in the real estate industry since 2005. I absolutely love my Career in the Title Insurance field as an outside sales rep. My partner Joe and I have been extremely blessed with our success to say I love my Ticor Title Family would be an understatement.I’ve raised my 2 boys who are now 14 and 19.My oldest is now Active duty Navy and is on his 1st deployment. I couldn’t be more proud! My youngest has aspirations to join the Army to be a dog handler! I’m a co-owner at PhytoSana CBD with one of my amazing friends, we make products for pets and their people. We are going on 4 years now and it’s been a blast! It’s crazy when god opens doors for you and you have a little faith! CBD has so many amazing health benefits and we get to educate and share that with other horse and small pet owners it’s such an incredible journey. I’ve been an AZ resident the last few years and have been blessed with being able to spend my winters in AZ with my best friend doing what we love! Riding horses, jack potting and making memories.This summer god set us on a path to buy 4 short term rentals. Our short term rentals were Uniquely inspired by Taylor Sheridans Hit Television series, Yellowstone! Us 3 gals have had a blast! It’s been a lot work, laughter, frustration but we’re not quite done yet. Our next adventure has inspired a podcast, stay tuned for Grit, Coffee & Cowgirls. Our goal is to inspire others and let others inspire us Resources:@erinking1983@amy_thegalantegroupShow Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboypodcastwww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Tuesday Feb 15, 2022
Tuesday Feb 15, 2022
It was an honor to have Jason Paletta on the podcast, a true patriot putting his money where his mouth is to save California and America. I have so much respect for this man who is not afraid and willing to get in the fight.Growing up in this great state, Jason was active in the Future Farmers of America at Colusa High School and worked in rice fields or moving water irrigation pipes in walnut orchards. After graduating from Colusa High school, Jason joined the U.S. Army where he was assigned to the 82nd Airborne Division as an Airborne Infantryman. He was honorably discharged and returned back to California where he attended the police academy in 1998.It’s time to send a peace officer to the California State Assembly! Jason Paletta is a twenty-three-year law enforcement veteran and former SWAT officer. He currently is with the California Department of Justice, where he works as a Special Agent on the Violent Crimes Team. The lifelong Northern California resident is a husband and father of three. Besides his regular law enforcement duties, Jason has served in various security roles for our country. From 2011 to 2013, Paletta worked with the U.S. Department of State as part of the High Threat Diplomatic Protection corps. From January 2011 to May 2012, Jason was assigned to the U.S. Ambassador’s Protection Detail, Counter Assault Team, and the Downed Aircraft Recovery Team in Iraq, conducting numerous missions in the Red Zone. From June 2012 to October 2013, he worked as a firearms instructor and was assigned to the Quick Reaction Force (QRF) in Herat and Mazar-E-Sharif, Afghanistan.Jason Paletta is also a veteran of the United States Army, serving in the 3/504 Parachute Infantry Regiment with the 82nd Airborne. As a former SWAT officer, gang detective, field training officer, recruitment officer, member of the Federal Safe Streets Task Force, and president of the Police Officer Association, Jason has seen first-hand how pro-criminal policies like Prop. 47, AB 109, and related legislation have made California’s communities and families less safe. That is why Jason is now running for State Assembly. His perspective and background as a law enforcement officer, military veteran, husband, and father can help restore California. From the mismanagement of our education system and parental rights to out of control homelessness, lack of quality treatment for our veterans, and high criminal activity due to the system failing to hold criminals accountable, Californians need a strong voice with the experience and commitment to put people first—not the politicians or the special interests. Jason Paletta holds a Masters Degree in Homeland Security and was born and raised in Colusa County. He and his family reside in Rocklin, California.Resources:https://jasonpaletta2022.com/Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Monday Feb 07, 2022
Monday Feb 07, 2022
Had a great time on the Podcast talking with Thomas Crofoot about his brand COWI and was surprised to find out the meaning behind the brand...At COWI, we are a mindset brand. Bringing you clothes to match your persevering self. We’re a brand that is not limited to one demographic of a person or thing. The “Come On With It” mindset is simply, just that. The hustle, grind, and self motivated mentality is who we are. The phrase “Come On With It” started out as a greeting to one another. A saying you’d yell to your buddies from across the room and they would know who it was. Something you’d say when you needed a little motivation, that inner voice. It was also used to compliment and congratulate one another. Quite a few of our “day1s” would use it to end their social media post (i.e “can’t wait to go to the lake this weekend…COME ON WITH IT!” or “just finished my first marathon today…COWI” and so forth. It’s a phrase that is lived by on a day to day basis and is limitless to each their own. We are, COWI Brand. COME ON WITH IT! Resources:@cowibrandwww.cowibrand.comShow Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Tuesday Feb 01, 2022
Tuesday Feb 01, 2022
Had an amazing time on the Podcast with Adrian Brannan, intelligent and multi talented she is also the Founder of "Make America Cowboy Again".Adrian Brannan is a Billboard chart-topping singer-songwriter who is equally at home in the branding pen, onstage, or on a bucking horse. Brannan encourages women around the world through her weekly #DearCowgirl letters and through her recently released book, Dear Cowgirl: Letters to Women. Hailing from an off-grid cabin in the mountains, Brannan splits her time between touring, writing, performing, chopping wood, and taking care of her own small bunch of cows.Growing up in a “gypsy family,” Adrian was exposed to the raw beauty of the Scottish highlands and the Nevada sagebrush, the harsh reality of life in a post-iron curtain Ukraine and the adventures of learning French in Switzerland before returning to life in America and falling in love with the west. “I lived in a 14 ft tipi through middle and high school” Adrian reflects, “I was a wild child with un-brushed hair and out of control riding bareback and wishing I had been born a mountain man from the fur trade era. My family not only tolerated, but encouraged my unruly behavior and cultivated my love of the wild places and freedom.”Hard work, books, trapping, opera (another tale in and of itself) and barefoot adventures into the hills filled Adrian’s childhood, and although her family was not always cowboying for a living or based on huge ranches-the love of working horseback learned from her father always stayed with her. “My dad and sister were the cowboys. My mom and I were the free spirit-cowboys” Adrian says with a smile. “I refused to do things like everyone else. I didn’t care if I was weird or the odd man out, I loved the old school – the different – the roads less traveled.”When Adrian was 14, her life changed forever with the chance to record an album. An open mic, two newly written songs and a little girl who had been playing a pawn-shop guitar for two weeks suddenly realized her life’s purpose. With the help of an incredible couple (Mike and Liz Vanderhoof) from Utah who saw the clear potential, Adrian picked up the guitar and welded pen and paper like weapons, moving head-on into the career she knows she was meant to pursue to this day. “I realized that I had things to say, a [cowboy] culture I longed to protect, and a spirit that had to wander. It was stumbling into perfection, into meaning and into something I’ve never regretted for a minute. It was like coming home.”Resources:@adrianbrannan@makeamericacowboyagainofficial Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Monday Jan 24, 2022
Monday Jan 24, 2022
Had a great time and was so inspired talking with Kayla on the Podcast. She has overcome many challenges in her life and pursues her dreams with a relentless passion...Kayla’s Story of Pro Rodeo DreamsI would like to begin with my story and it all starts on June 16, 1994. This day is the day I was born. On this day I was born I came out weighing just 1 lb. 16 oz. and started fighting for my life as a child that was immediately put through a lot in just the first days I was born and it has continued through my life. I was put into the NICU right away since I was so small and lived there for 3 months which put me at coming home right around the time I was originally supposed to come into this world around September 30. I came home with oxygen and very little lung capacity living on monitors for quite awhile. As a child I was diagnosed with Cerebral Palsy which has really only affected my legs putting me in a wheelchair and the right side is my weaker side. I was put through many surgeries and therapy to try and help the condition and to help me maintain a normal life living with this condition. Even though I was diagnosed with this condition I grew up on a ranch south of my hometown 15 miles and we were ranchers so it was without a doubt that I was going to be horseback starting at just the young age of 3 years old I was put on a horse with someone because I didn’t have the muscles or strength to know how to hold on. The physical therapists even said it was great therapy for me so I continued and currently I’m waiting for my next horse to be ready for me to ride. Now lets go to the age of 7 years old where I was able to receive intensive therapy in Poland for one month. This trip was definitely a culture shock to me at such a young age but it was one that was truly life changing. To summarize this intensive therapy it was physical therapy that children were put through some rigorous therapy sessions that were 8 hours a day, 6 days a week with only Sundays off. In this therapy children are given many therapy sessions but the most intensive part of this therapy is when the children are put into what is called an Adeli Suit otherwise known as a space suit that the astronauts used in Russia to go into space. With this suit that children are put into its all connected with bungee cords that are able to be moved in different places to help the brain and body be able to communicate with what the legs and limbs are really supposed to do to be able to walk. It not only helps with the physical aspect but also helps the mental aspect. When we first arrived my first day of therapy we had shipped by current walker that I had been using at the time for physical therapy. The first thing one of the therapists told us was why do you have this? You aren’t going to need this when you are done with your therapy here and we will not be using that here in your therapy sessions at all you might as well get rid of it. Well by the time I left there at the end of the one month session I came home walking with arm crutches first time ever that I was able to walk with no help from anyone while walking. I could have went back for a second round which could have put me in the next phase of the therapy which is walking with canes and the third part of it is walking with no assistive devices at all. Unfortunately this is around the time that the war broke out and we didn’t go back again. I believe this is truly where I gained the mental confidence of you can do anything that you put your mind to. My parents even videoed the stuff that I did while on therapy there for guidance for the physical therapists back home and we tried to do as much as we could, even though I was going to school and still trying to live a normal life but nothing compared to that intensive therapy that I got while there. Fast forward to my middle school years I had a surgery done to lengthen my hamstring tendons which we thought at the time it would work well after the surgery I had a complete 180 turn around backwards. The surgery was a little bit successful for me but only temporarily which caused me to lose the muscle and strength I had built up while in Poland. Then fast forward to high school and I was able to live life what I have always known as normal just like any other kid. Let’s just say that I was able to get my drivers license and able to get an accessible car to live life just like everyone else. Then graduated high school and it was onto college. I was still living with my parents and don’t worry I still enjoyed the college life and I even completed my business degree in my hometown college in just three years. Then the real world started and I got a real job. Then I was able to move into accessible apartments in my hometown, so I no longer live at the ranch south of town full time. I live a normal life and do everything else does, and I’m still not used to the whole neighbors close to you. Let’s fast forward to now, I am still working a full time job and pay my own bills but I have recently developed and interest and drive to try to go rope with the pros. Like I have dealt with all my life there’s a curve in this part it’s that I’m left handed and most people rope right handed, which means that even though my brother and dad are team ropers and they can’t rope left handed. So I decided one day to buy me a dummy and just start watching what the pros do and videoing like I have heard on many podcasts as well as watching You Tube videos to develop a better skill level because I would get frustrated with my brother and dad trying to teach me how to rope at a young age because the rope wasn’t left handed. So here I sit with a big dream of taking the steps of achieving my dream of wanting to go to the NFR and attend The American. My dream truly took off when I was able to see our family friend achieve her dreams of running her own horses at the NFR as a barrel racer Kathy Grimes. Watching her achieve her dreams pushed me even more to achieve my goals and one of them is going with the professionals and living that life on the road. I know it will include many challenges even more so with my circumstances of being in a wheelchair but I know that it’s just like anything else I have done in my life which is I can do it but it might be a little different to get there and I might have to do things in a different way to get there but I will get there I don’t care how long it takes. I suppose you could say that’s another reason why I love horses and rodeo and everything about it is because it’s the chance that I get to look at it as everyone is all doing the same thing and I’m not doing anything different than anyone else. So here’s a short version of my beginning road of becoming a professional and I can’t wait to come back to my home town and be known as an NFR qualifier beings that I live in such a small town of Montana called Havre which is 40 miles to Canada and has been known to be one of the coldest places on earth in the winter. I just completed my Master’s Degree in Health Administration from the University of Phoenix in September 2021. During this pandemic has helped me want to pursue this dream that I have. I’m ready to physically as well to chase my dreams of going to the NFR and bringing back that Gold Buckle and nothing is going to stop me. I know I have the support of my family and friends to do it because they have supported me in everything I have done. So a huge Thank You goes out to my parents, brother, and his family and all of my extended family and friends! One day some people will be getting reserved seating at all the rodeos and NFR! I would also like to thank the Heckman family for the honorary buckle that I received in August of 2021 it was truly an honor to receive that buckle in honor of in honor of a man like Rocky Heckman to this day I still try to live my life like rocky but some days can be tougher than others especially since things have drastically changed in this world. That’s when I really have to remember what I have and the characteristics that Rocky lived by in his short time on earth and to live my life through perseverance hope character and faith. Before I received This award back in may 2021 um our hometown decided to have an extreme broncs and bulls event. At this event I didn’t even know but um Hannah’s husband sterling came and Casey field was here and so was Tim O’Connell and I had the opportunity to talk to Tim O’Connell at the event and meet him and got inside on to what'd you you know champions do um and what his life is like it was nice to also meet Hanna’s husband because I actually went to college with Hanna and little did I know just a couple months later I would be selected to receive Rockys award. My brother and his wife knew long before I did or the rest of my family before I did and I really was surprised when my sister in law said we have to go meet these people just like the video on the news showed. Thank you to all my family and friends for the support without them I’m not sure where I would be. But it is kinda fun knowing that people like Dustin Bird have made it to the NFR as well. Roping does keep me mentally sane when I put that rope in my hand I’m a better person knowing I have a chance just like everyone else to bring home all the money and prizes! So yes I still have a goal of going to The American either by invite or even better qualifying for the American and going to the NFR!Resources: Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Sunday Jan 16, 2022
Sunday Jan 16, 2022
It was so great having Lee Patterson on the Podcast. Lee truly epitomizes the Cowboy in so many ways. I know you will enjoy our conversation...Lee Patterson was born and raised on a small ranch outside of Whitefish Mt. His father Bob Patterson was rodeo Calf roper ,and his grandfather ,Fred was was a cowboy who worked on many of the old Montana ranches. Patterson’s son RJ is a cowboy and Patterson takes pride in watching his grandsons Colt and Jett continue the family tradition for the fifth generation. “ That’s the thing that holds the network of family together is riding and horses ,” Patterson said. Our deal is cows and horses and rodeo. Patterson was recently inducted into the Montana Pro Rodeo Hall of Frame. He was one of the several individuals who where awarded for their contributions to Rodeo and the western way of life in Montana. “ It has been really rewarding to me to be a cowboy .” He said. Patterson still lives on his family ranch in Whitefish Mt. He recalls as a child driving all night with the family so his father could get to a rodeo, and the young age at which he and his siblings began to ride and help on the ranch. My Grandfather was a famous cowboy following World War I , “ Patterson said. He would give railroad workers rides to town on his horses. He raised and sold horses to the Army. Patterson himself has spent years competing in rodeos in the northwest where he roped calves and team roped. Patterson has a Professional Rodeo Cowboys Association Gold Card, a lifetime membership in the PRCA. After high school Patterson worked on a ranch in Arizona, while attending the University of Arizona part-time. When working on the ranch we had 125 head of horses something was always breaking ,Patterson said. The head Wrangler taught me how to repair and maintain the saddles. That is where I got my start on building saddles, then later went back to Montana and opened a Western store with a saddle shop in back. After selling the store I spent full time building saddles, for many years I built 50 t 52 saddles each year. Now it is a much slower pace my designs are more refined and I enjoy working on new tooling patterns and trying new ideas. In 2019 I won first place in saddles carved divisionAt the World Leather Debut. This is a contest that has been taking place for 20 years in Sheridan WY. It is the largest contest for saddle makers that I know of, and it was a true honor to win . Many of the great past and current saddle makers have won this contest like Don King, Don Butler and Keith Seidel and for me it is a highlight of more than 40 years of building saddles. Now I build saddles for ranchers and , team ropers most of my saddles get used hard but some just go into the living room to look at. I am so blessed to have the family and friends I do and get to get up each day knowing that I get to do something I love to do.Resources: @leepattersonmtShow Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Friday Jan 07, 2022
Friday Jan 07, 2022
Join me as I talk with the Austin Whitmore the founder of "Cowboy Fresh" a super cool Western Lifestyle Brands that crosses multiple cultures...Cowboy Fresh is a western clothing brand founded by Austin Whitmore in 2010 with headquarters in Salinas, California. The brand gleans inspiration from traditional rodeo wear and surf/skate styles to create original graphic tees and snapbacks. While attending rodeos, Austin noticed athletes and attendees wearing surf/skate brands with cowboy hats and Wrangler jackets. With no company in sight taking the leap into blending the two styles together, Austin decided to fill in the gap with his own brand.Since its inception, Cowboy Fresh has grown into a trustworthy brand and family that spans across the world, with loyal customers and wholesalers in Australia and Canada. Cowboy Fresh is proud to be worn by professional bull riders, rodeo athletes, and country musicians worldwide.Austin collaborates with multiple graphic designers to keep the clothing line fresh and innovative. Beyond graphic tees, snapbacks, and hoodies, Cowboy Fresh has ventured into jewelry and accessories by offering pendants. More than a clothing company, Cowboy Fresh aims to foster a community built around a passion for rodeo. Follow along as the brand continues to fulfill its mission to Keep It Fresh in the Wild West.Resources: https://www.cowboyfresh.com/@cowboyfreshShow Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Friday Oct 22, 2021
Friday Oct 22, 2021
Had a great time on the Podcast and it was such a pleasure & inspiring getting to know Sammi Jo. Her accomplishments are beyond impressive and she absolutely embodies grit, determination, perseverance & drive...Resources: https://www.instagram.com/thepunchyblonde/Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand
Sunday Oct 17, 2021
Sunday Oct 17, 2021
Had an Awesome time on the Podcast catching up with Tim Endsley. Tim was one of my first guests on the show in August 2018...Resources: https://www.facebook.com/tim.endsley.9Show Sponsors:LINK IN BIO USE CODE: “MODERNCOWBOY”@moderncowboyperformancewww.moderncowboy.global@nrsworldShow Music:“The Ropin Pen” By: Trent Willmonhttps://trentwillmon.com/MC Podcast Production & Editing: Tyler Hillenbrand@tyhbrand